Product
Title: Product Manager – Automotive Components Manufacturing
Company: Four Star Industries, Mumbai, India
Duration: July 2022 – June 2024
✈️ My Journey
As a Product Manager at Four Star Industries, I led key initiatives to enhance the design, quality, and commercial success of high-performance automotive components. My role involved managing the product lifecycle from ideation to market expansion, optimizing operational efficiency, and driving cross-functional collaboration across engineering, manufacturing, and sales teams.
🚀 Key Responsibilities & Achievements :
Agile Leadership: Led cross-functional Agile/Scrum teams across engineering, manufacturing, and sales; managed sprints, user stories, and KPI/OKR tracking to streamline workflows.
Product Strategy: Built a data-driven roadmap using A/B testing and customer insights; reduced defects by 20% through optimized product design.
Operational Efficiency: Improved compliance workflows and reduced manufacturing costs by 15%.
Cross-Functional Collaboration: Acted as the key bridge between technical and business teams to align product features with market needs.
Marketing & Growth: Supported go-to-market efforts, defined positioning, and helped scale revenue from $1.3M to $2.98M within a year.
Success Tracking: Launched KPI dashboards to monitor product performance, customer satisfaction, and throughput.
Reduced product defects by 20%
Increased revenue by over 129%
Reduced manufacturing costs by 15%
Marketing
📈 Strategic Market Expansion through Data Intelligence and Global Brand Activation
At Four Star Industries, I played a key role in driving our marketing and client acquisition strategies by leveraging data-driven insights and on-ground brand presence. I led a unique initiative to analyze global shipping port data, identifying patterns in automotive component imports and pinpointing high-potential clients across strategic markets. This analytical approach allowed us to precisely target businesses actively sourcing parts, enabling smarter, faster outreach. Based on these insights, I developed tailored engagement strategies that directly connected us with decision-makers, significantly improving lead quality and shortening sales cycles.
In parallel, I spearheaded Four Star’s go-to-market presence at major auto exhibitions worldwide, including events in Germany, New Delhi, Mexico, and Las Vegas. I designed and deployed branded pop-up experiences that showcased our capabilities and positioned Four Star as an agile, global supplier. This dual strategy — combining advanced data intelligence with strategic in-person brand positioning — amplified our visibility, expanded our pipeline, and accelerated market penetration. By integrating targeted client acquisition, physical market activation, and customer engagement under a unified GTM framework, I helped Four Star build a stronger global footprint in a highly competitive market.
Consulting
🚑 Go-to-Market and Pricing Strategy for ePCR Solutions | Management Consulting Project | SC Johnson School of Business
Designed a go-to-market and pricing strategy for an electronic Patient Care Reporting (ePCR) solution targeting large EMS (Emergency Medical Services) agencies.
Analyzed national EMS agency data using Excel, SQL, and Tableau; identified 12,844 urban EMS agencies with 3–6 vehicles, representing 22% of the total market.
Developed a tiered pricing model ($399–$499), incorporating psychological pricing techniques to optimize adoption.
Proposed three service tiers (Basic, Mid, Premium) tailored to agency size and operational complexity, with cloud-based access and simplified reporting for smaller agencies.
Recommended a marketing strategy focused on EMS trade shows, peer referral programs, and targeted social media campaigns to drive customer acquisition and brand visibility.
Data and AI
🕵️♂️ Link Analysis for Insurance Fraud Detection | At a Fortune 500 US based Company
At a fortune 500 US based Insurance Company, I worked on applying data analytics and AI-driven link analysis techniques to uncover complex insurance fraud networks. Using historical claims data, customer profiles, and external datasets, I developed models to map hidden relationships between individuals, entities, and fraudulent activities. Through SQL, Python, and visualization tools, I built network graphs that identified suspicious patterns such as repeated addresses, overlapping phone numbers, common medical providers, and shared accident locations across multiple claims.
By leveraging machine learning algorithms and graph theory principles, the models surfaced high-risk clusters and non-obvious connections, enabling investigators to prioritize cases more effectively. This AI-enabled, data-driven approach significantly enhanced company's fraud detection capabilities by identifying organized fraud rings that traditional rule-based systems often missed, improving investigation efficiency and reducing financial exposure.
Entrepreneurship and Innovation
🏥 Hospi – Digital Healthcare Platform | Product Development Project at Cornell Engineering
Project Objective: Designed "Hospi," a digital platform to streamline patient data management, appointment scheduling, and healthcare cost comparison to improve accessibility and transparency in healthcare services.
Market Analysis: Conducted extensive market research and identified a $310 billion healthcare IT market (2023) with an expected 16% CAGR, establishing a strong growth opportunity for the platform.
Financial Planning: Built a comprehensive financial model, managing a $150,000 virtual budget across product development, marketing, and regulatory compliance, ensuring optimal resource allocation.
Platform Development: Designed the app prototype focusing on user-friendly interfaces, secure patient data handling, and easy comparison tools for healthcare costs and services.
Strategic Roadmap: Created a detailed strategic roadmap outlining product development milestones, marketing launches, and compliance phases to scale the platform over time.
Go-to-Market Planning: Developed initial GTM strategies, including partnerships with healthcare providers, digital marketing campaigns targeting patients, and trust-building through secure technology messaging.
Skills and Tools Used: Product Management | Market Research | Financial Modeling | Roadmapping | UX/UI Design | Strategic Planning | Finance Management | Innovation
